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Review of the Amazon Associates Affiliate Advertising Program
Is the Amazon Associates Affiliate Advertising Right for Your Blog?

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By , About.com Guide

Amazon Associates is Well Known

The vast majority of Internet users are familiar with Amazon. The brand name is well-known and trusted, which certainly helps in terms of making people feel comfortable with clicking on Amazon affiliate links more so than they would with a lesser-known or unknown company. Therefore, users are also more comfortable actually making purchases from Amazon than a company they're not familiar with, which leads to more sales and more money in your pocket.

Amazon Associates' Commission Structure is Low

Compared to other affiliate programs and revenue-generating opportunities for your blog, the Amazon Associates commission structure is low. Additionally, the commission structure can get a bit complex and difficult to understand. Take some time to read the most current Amazon Associates Operating Agreement, so you're familiar with exactly how the program works.

Amazon Associates is not an Overnight Solution

Earning money through the Amazon Associates program takes time and patience. With each new link you add to your blog directing users to a product through your Amazon Associates referral ID, you'll create another opportunity to generate revenue. While you may only have a few links within your first month as an Amazon Associates member, within a year, you could have dozens or hundreds. Each of those links is a money-making opportunity.

Bottom-line

It's important to understand that earning money through Amazon Associates can be a slow process, but it can be very successful, particularly for niche blogs that can easily link to highly relevant, high-priced products on Amazon. Take the time to link to specific, meaningful and helpful products, and in the long-term, those links should produce revenue.

With any money-making or business opportunity, it's important not to put all your eggs in one basket. Invest time into testing various ad types, positions, products, etc. to find what works best on your blog in terms of generating revenue then adjust your advertising strategy to leverage those findings. That tip holds true not just for your Amazon Associates program, but for all of your blog monetization initiatives. Diversify not just the types of ads you display on your blog but also the sources to learn what mix drives the most revenue and customer satisfaction overall.

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